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Financial Component Manufacturer
ArcaTech Systems Selects DPR Group to
Lead PR Campaign
Germantown, Md. and Cary, N.C. – June 27, 2007 – DPR Group, Inc. (www.dprgroup.com), a full-service agency that
provides public relations and marketing support services to a broad range of
technology companies, today announced that ArcaTech Systems (www.arcatechsystems.com),
a leading supplier of transaction automation components for the financial,
retail and self-service industries, has selected the firm to manage its public
relations activities. DPR Group will create, drive and manage public relations
initiatives designed to increase ArcaTech’s brand visibility within the global
cash recycling and dispensing technology industry.
“We selected DPR Group because of the firm’s proven record of success in
enabling companies to carve out and increase market positioning,” said Aubrey
Meador, vice president of ArcaTech. “As a public relations firm solely dedicated
to working with technology companies, DPR Group has demonstrated that it
understands our business and is poised to help us reach our corporate growth
objectives.”
Headquartered in Mebane, N.C., ArcaTech Systems’ recycling and dispensing
technology is used by banks and credit unions worldwide to simplify cash
handling, increase teller efficiency and provide greater internal and external
security. ArcaTech also supplies original equipment manufacturer (OEM)
components to manufacturers of self-service kiosks and cash recycling systems.
The company’s cash automation technology is behind many of the self-checkout
kiosks for supermarket and retail transactions, automated bill payments, check
cashing, photo ordering and DVD rentals.
DPR Group Vice President Bryan Wyatt said, "ArcaTech has quickly established
itself as a leading manufacturer of cash recycling and dispensing products and
is uniquely positioned for continued growth. Our experience supporting
aggressive corporate growth campaigns combined with ArcaTech’s products that
streamline operations for financial, retail and self-service institutions, makes
this partnership well suited for success."
About ArcaTech Systems
ArcaTech Systems, founded in 1998, is a leading supplier of transaction
automation solutions for the financial, retail and self-service industries. As a
supplier of OEM components to manufacturers of self-service kiosks for nearly 10
years, ArcaTech provides solutions that make it simple for manufacturers to
automate financial transactions with equipment that enhances the user
experience. The continued growth of the self-service industry depends on
manufacturers' abilities to provide simple, intuitive solutions to real-world
problems. To find out more about ArcaTech Systems, visit
www.arcatechsystems.com, or
contact info@arcatechsystems.com
or 919.304.0080.
About DPR Group, Inc.
DPR Group is a full-service agency that specializes in providing public
relations and marketing support services to a broad range of technology
companies. Founded in 1998, the firm has a proven track record representing both
privately held and publicly traded companies in fields that include software
development, systems integration, telecommunications, electronics and component
manufacturing, consulting and specialized services. With offices near
Washington, D.C. and in Cary, N.C., DPR Group has the experience and industry
contacts to successfully launch new companies and products and to significantly
increase the name recognition of larger, more established companies. For more
information, call 240-686-1000 or visit:
www.dprgroup.com.
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