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DPR Group Announces Formation of Healthcare Practice Group
Public relations and marketing firm leverages expertise in healthcare
technology industry to increase client visibility in tough economic times
Germantown, Md., and Cary, N.C. – January 26, 2009 – DPR Group, Inc. (www.dprgroup.com),
a full-service agency that provides public relations and marketing support
services to a broad range of technology and service companies, announced today
the establishment of a Healthcare Practice Group designed to strengthen services
provided to existing and potential clients in the healthcare technology sector.
DPR Group’s more than 10 years of experience working with companies offering
services within the healthcare technology industry has given the company
substantial credibility in the field. Current and previous clients have
concentrations in a wide range of health-related areas, including
pharmaceuticals, medical patient registries, e-prescribing, point-of-care
decision support, clinical integration, billing and coding, health monitors and
stations and management services. DPR has developed strong relations with key
industry analysts and editors across a wide range of publications covering the
healthcare sector, providing clients with significant results.
Dan Demaree, DPR Group founder and president, said, “The introduction of the
Healthcare Practice Group allows us to utilize our extensive experience and
credibility in the healthcare technology sector to advance our mission of
providing present and future clients with the highest level of public relations
and marketing service possible.”
Expanding upon DPR Group’s knowledge and experience in the healthcare
technology field, the newly formed Healthcare Practice Group will serve to help
increase overall client visibility through the implementation of highly focused
public relations and marketing campaigns utilizing both traditional and new
media tools. While servicing clients throughout North America, the Healthcare
Practice Group will consist of experienced account professionals located in the
company’s Germantown, Md., and Cary, N.C., offices.
Dirk Davidson, M.D., President and Co-founder of Oncology Partners, a current
DPR Group client, said, “DPR Group has a deep understanding of healthcare
technology and services. Oncology Partners has relied on DPR’s widespread
knowledge base and depth of experience to increase our market visibility, and
DPR has exceeded our expectations.”
About DPR Group, Inc.
DPR Group is a full-service agency that specializes in providing public
relations and marketing support services to a broad range of technology
companies. Founded in 1998, the firm has a proven track record representing both
privately held and publicly traded companies in fields that include software
development, systems integration, telecommunications, electronics and component
manufacturing, consulting, and specialized services. With offices near
Washington, D.C. and in Cary, N.C., DPR Group has the experience and industry
contacts to successfully launch new companies and products and to significantly
increase the name recognition of larger, more established companies. For more
information, call 240-686-1000 or visit:
www.dprgroup.com.
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