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DPR Group and NCTA Announce Strategic Partnership to Promote Technology
Programs in North Carolina
Germantown, Md., and CARY, N.C. – December 11, 2007 –
DPR Group, Inc. (www.dprgroup.com), a
full-service agency specializing in providing public relations and
marketing support services to a broad range of technology companies, and
the North Carolina Technology Association (NCTA), the primary voice of
North Carolina’s technology industry, today announced a strategic
partnership between the two organizations. Under the partnership, DPR
Group and NCTA will work together to increase NCTA’s visibility in North
Carolina through targeted public relations and marketing efforts, by
identifying new programs and incentives designed to grow its member base
and offering additional benefits to existing members.
NCTA Chairman, Bob Hawkins, said, “NCTA provides its members with the
ability to grow regionally and compete globally by actively connecting
business decision makers, educating government officials on issues
relevant to the knowledge industry and providing invaluable educational
and executive engagement opportunities. Our partnership with DPR Group is
an outgrowth of this mission. We sought out DPR Group as a firm that
shares our goals for North Carolina’s technology future and one that will
help us communicate our vision throughout the state.”
North Carolina is home to the oldest and largest technology park in
the U.S., the second largest financial center in the nation, the third
largest active duty military presence in the U.S., world-class
universities and the nation’s third largest community college system, the
third largest biotech economy in the nation, entrepreneurial and venture
capital communities, and a highly skilled knowledge workforce. It is with
these resources serving as a backdrop and proven results in hand that DPR
Group has established itself as the public relations agency of choice for
North Carolina’s leading technology companies. In fact, since opening its
Southeastern division in North Carolina in 2005, regional business press
has noted DPR Group’s success recognizing the firm as a “Top 10” public
relations agency for three consecutive years.
NCTA’s leadership has excelled at pooling North Carolina’s resources
to develop unique market opportunities to grow technology companies and
jobs across the state. NCTA promotes these opportunities to its members
through high-profile events and executive leadership seminars, including
the Annual Meeting and Showcase, a CEO Conversation, the Annual Open
Championship, the Leadership Conference, the NCTA 21 Awards and many
others.
Commenting on the partnership, Bryan Wyatt, DPR Group vice president,
said, “As a firm that specializes in helping high-tech companies gain
greater visibility through strategic PR and marketing initiatives, we
understand and deeply appreciate NCTA’s goals and programs, and look
forward to a lasting relationship whereby we can help promote the many
opportunities and resources available to NCTA’s member companies.”
About NCTA
The North Carolina Technology Association (NCTA) is a not-for-profit,
membership-driven trade organization and the primary voice of the
information technology industry in North Carolina. NCTA is the
intersection of leadership and technology, fueling the growth of North
Carolina through Executive Engagement, Public Affairs, and a Knowledge
Workforce. For more information, visit
www.nc-tech.org.
About DPR Group, Inc.
DPR Group is a full-service agency that specializes in providing
public relations and marketing support services to a broad range of
technology companies. Founded in 1998, the firm has a proven track record
representing both privately held and publicly traded companies in fields
that include software development, systems integration,
telecommunications, electronics and component manufacturing, consulting
and specialized services. With offices in metro Washington, D.C. and
Cary, N.C., DPR Group has the experience and industry contacts to
successfully launch new companies and products and to significantly
increase the name recognition of larger, more established companies. For
more information, call 919-678-9200 or visit:
www.dprgroup.com.
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