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DPR Group Client, Terra Technology, Receives Widespread Industry Recognition for
Real-Time Forecasting Software Solution
 GERMANTOWN, MD – August 8, 2005 – DPR Group, Inc, (formerly known as Demaree
Public Relations, Inc.) a public relations agency that represents a broad range
of technology and service companies, announced today that their client, Terra
Technology, a leading provider of Real-Time Forecasting (RTF) solutions for
consumer goods companies, has received three major awards this year for
innovation and leadership in the supply chain industry. The awards from: Supply
& Demand Chain Executive magazine, The Connecticut Quality Improvement
Partnership and Food Logistics magazine, underscore Terra’s growing reputation
among consumer goods companies for supply chain solution excellence.
Bryan Wyatt, vice president, DPR Group, said, “We are excited that Terra
Technology has been acknowledged by leading trade publications and business
partnerships as a supply chain innovator. Companies such as Campbell Soup and
Ventura Foods have saved millions by improving forecast accuracy with Real-Time
Forecasting. In the competitive supply chain providers’ field, Terra has come to
forefront by developing solutions that target a specific industry need and
provide a significant return on investment at the same time.”
In July, Terra was named as one of the top 100 supply chain providers by
Supply & Demand Chain Executive for its RTF solutions. The ‘100’ list of
companies is designed to showcase providers that have completed successful and
innovative real-life supply chain implementations. The Connecticut Quality
Improvement Partnership awarded Terra the Connecticut Quality Improvement Award
citing Terra’s innovation, quality and creative ingenuity in developing software
to reduce forecast error for consumer goods companies as the reason for the
award. Earlier this year, Terra was named to the Food Logistics 100, a
prestigious list of top technology providers for food manufactures. Terra was
chosen as one of the leading providers for its RTF solutions that enable
companies to reduce forecasting error by 50%.
About Terra Technology
Terra Technology is the leading provider of Real-Time Forecasting solutions
for consumer goods companies. Terra’s pattern recognition technology works in
conjunction with traditional demand planning systems to monitor daily demand
signals and reduce near-term forecast error by 50%. More accurate forecasts
stabilize the supply chain, improving customer service, lowering inventory
requirements, decreasing unplanned changeovers and reducing costs. Headquartered
in Norwalk, Connecticut; Terra’s customers include Campbell Soup,
Georgia-Pacific, McCain Foods, Procter & Gamble and Ventura Foods. For more
information, please visit
terratechnology.com.
About DPR Group, Inc.
Originally founded as Demaree Public Relations in 1998, DPR Group is a
full-service public relations agency specializing in providing world-class
public relations services to a broad range of technology companies. The firm has
a proven track record representing both privately held and publicly traded
companies in fields such as software development, systems integration,
telecommunications, electronics and component manufacturing, consulting and
specialized service companies. With offices near Washington, D.C. and Research
Triangle Park, NC, DPR Group has the experience and industry contacts to
successfully launch new companies and products, and to significantly increase
the name recognition of larger, more established companies. For more
information, call 240-686-1000 or visit
www.dprgroup.com.
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