January 2015

Improving Asset Tracking with Hybrid RFID

Clients in the News: $32 billion. That is the value the RFID (radio frequency identification) market is expected to reach by 2024, according to IDTechEx. As this technology continues to become more sophisticated, reliable, and cost-effective, it is proving to be a valuable solution for automating asset tracking and inventory control. Without the need for...

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2015 JOC Annual Review & Outlook

Clients in the News: In 2015, import-export compliance will be a primary focus of global trade initiatives.Driven by this U.S. Customs and Border Protection priority, U.S. companies will, out of economic necessity, pay renewed attention to comprehensive global trade management systems that automate their supply chains and assure regulatory compliance. Read more:  

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Stop the Guesswork

Clients in the News: Michael Foods, Inc. is a multinational producer and distributor of egg products and refrigerated potato products, as well as a distributor of cheese and other dairy-case products for the foodservice, retail and food-ingredient markets. With annual sales of nearly $2 billion and more than 3,000 employees, the Minnetonka, MN-based company offers a...

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Surround Sound Fundraising

Clients in the News: The growth of the Internet and the expansion of digital communications give nonprofits new ways to reach their donors and supporters. While the old techniques — direct mail and telemarketing — still work and generate many responses, they alone are no longer the “gold standard” in fundraising. Savvy nonprofits are moving to...

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What People Are Saying

DPR Group’s extensive knowledge and experience in PR and marketing have elevated the Cetrom brand, increased awareness of our services across the industry, and secured numerous award wins and media placements. We value the partnership that has developed and DPR’s contribution to our overall success.

Christopher Stark, President and CEO
Cetrom Information Technology, Inc.

DPR Group is a trusted adviser to both Quality Associates, Inc. and DocPoint Solutions. DPR’s wide range of PR services ensures that our most important news is what our industry views first.

Scott Swidersky
Quality Associates, Inc.

DPR Group has provided valuable public relations insight and helped us increase our marketplace visibility on a local and national level. Our partnership has enabled us to focus on growing our client base, while expanding our messaging and showcasing our unique services.

Kim Cubine

At this point in time, Hermes has a well-established brand throughout Europe, but the company does not have the same level of name recognition in North America. So we decided to partner with DPR Group to let U.S. retailers know about the full range of e-commerce services Hermes offers for e-businesses and international expansion. DPR Group did a fantastic job for Hermes at the Internet Retailer Conference and Exhibition (IRCE), promoting attendance at our sessions and scheduling media interviews before and after. We’ve never had as much press coverage at any U.S. event before. I highly recommend DPR Group to foreign companies seeking to launch their products and services in U.S. markets.

Uwe Bald
Hermes

DPR Group’s PR campaigns have helped us increase the visibility of U-TECK’s products for the utility, telecom and construction industries, especially our WeedEnder® vegetation control mattings. Since working with DPR, we have noticed 30% and 50% increases in traffic to our U-TECK and WeedEnder websites, respectively.

Nan Jackson
U-TECK

DPR Group really understands our industry and the unique role InfinityQS plays in it. They provide both strategic guidance and tactical execution to deliver coverage in key trade publications and exposure with industry analysts and third-party influencers. The team is flexible and always willing to roll up their sleeves to assist us in a wide range of marketing activities beyond our traditional public relations initiatives. DPR Group is more than a vendor. They are a true, trusted and valued partner.

Greg Matranga
InfinityQS

Since 2007, DPR Group has been a trusted business partner providing expert public relations and marketing advice. DPR Group has secured tremendous positive media coverage for our firm, bringing visibility to our software and assisting our sales.

Felix Pekar

In less than six months, DPR Group has helped Protech develop and launch a new website and successfully introduce Protech Cloud Business Solutions to the market. We truly value the expertise and services that the DPR Group team brings to the table and look forward to a long, successful relationship together.

Brian Bruffey
Protech

DPR has been an asset to Barcoding’s marketing department since 2010. Through their expert writing, advice, and connections, we’ve secured local and national media coverage, leveraged the power of search engine optimization (SEO) with a strategy of inbound content marketing, and strengthened our brand’s reputation as a leading systems integrator.

Jody Costa
Barcoding

DPR Group has achieved results for DirectMail.com that have far exceeded our initial expectations. We look forward to a long-term relationship with DPR Group as an integral part of our corporate growth goals.

Robert Salta
DirectMail.com