March 2015

Barcoding, Inc. Launches Supply-Chain Architecture Practice

Clients in the News: According to the company, the initiative is being led by experts who take a “holistic” approach with methodologies such as Lean, Six Sigma, Agile and Kaizen. It begins with a complete operational assessment of the client’s current supply-chain processes, to determine potential opportunities for improvement. For example, Barcoding might access functions...

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Why Pharmaceutical Companies Should Manage S&OP In The Cloud

Clients in the News: The pharmaceutical supply chain, without a doubt, is one of the most complex of any industry. With continuously changing regulations, the rise of over-the-counter and generic products, and the shift from local to global supply chains, pharmaceutical manufacturers are gaining a greater understanding of the value of sales and operations planning...

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Software: Head in the Cloud

Clients in the News: Understanding “the cloud” is no easy task, because while it is a technological term, it is also a philosophical idea. “The cloud” is a nebulous term that most laypeople use to describe “the place where all our information is stored.” That means photos, music, online documents and perhaps private messages and emails...

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Cetrom Achieves SOC 2 Type II Certification

Clients in the News: Vienna, Va.-based  a provider of custom cloud solutions, has completed the audit regulations defined by the American Institute of Certified Public Accountants (AICPA) and has been awarded the Service Organization Control (SOC 2) Type II certification. Read more:  

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Warehouse Execution Systems the Future of Warehouse Efficiency

Clients in the Newss: In the past, manufacturers and distributors with automated warehouses have relied on two software systems: a Warehouse Management System (WMS) to manage workflows and product movement throughout the facility, and a Warehouse Control System (WCS) to direct that movement in real time. Simply put, the WMS sends the commands to the WCS,...

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Multichannel vs. Omnichannel Marketing: Is There a Difference, and What Does It Mean to You?

Clients in the News: Perhaps the only thing that changes more rapidly than technology in today’s amped-up digital environment is the terminology used to describe that technology and its impact on consumers–and marketers. One recent example is the advent of the term “omnichannel” marketing, which many struggle to differentiate from another relatively recent term–“multichannel” marketing. Read more:...

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Creating Visibility with the Cloud

Clients in the News: Most manufacturers have made great strides in optimizing operations. Many have even standardized multiple facilities with the same on-premise software to create consistency across the enterprise. However, no matter how many procedures are put in place, each plant has its own idiosyncrasies, making it nearly impossible for systems to communicate with each...

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What People Are Saying

In less than six months, DPR Group has helped Protech develop and launch a new website and successfully introduce Protech Cloud Business Solutions to the market. We truly value the expertise and services that the DPR Group team brings to the table and look forward to a long, successful relationship together.

Brian Bruffey
Protech

DPR Group is a trusted adviser to both Quality Associates, Inc. and DocPoint Solutions. DPR’s wide range of PR services ensures that our most important news is what our industry views first.

Scott Swidersky
Quality Associates, Inc.

DPR Group has achieved results for DirectMail.com that have far exceeded our initial expectations. We look forward to a long-term relationship with DPR Group as an integral part of our corporate growth goals.

Robert Salta
DirectMail.com

At this point in time, Hermes has a well-established brand throughout Europe, but the company does not have the same level of name recognition in North America. So we decided to partner with DPR Group to let U.S. retailers know about the full range of e-commerce services Hermes offers for e-businesses and international expansion. DPR Group did a fantastic job for Hermes at the Internet Retailer Conference and Exhibition (IRCE), promoting attendance at our sessions and scheduling media interviews before and after. We’ve never had as much press coverage at any U.S. event before. I highly recommend DPR Group to foreign companies seeking to launch their products and services in U.S. markets.

Uwe Bald
Hermes

Cimcorp utilizes DPR Group for its ability to create well-written, persuasive content and that elevates our brand recognition. DPR helps us beyond content creation — They have become a reliable resource for many of our global marketing initiatives and continue to help drive our brand to reach new heights.

Kristiner Taylor, Marketing & Communications Coordinator
Cimcorp Automation Ltd.

Since 2007, DPR Group has been a trusted business partner providing expert public relations and marketing advice. DPR Group has secured tremendous positive media coverage for our firm, bringing visibility to our software and assisting our sales.

Felix Pekar

DPR Group really understands our industry and the unique role InfinityQS plays in it. They provide both strategic guidance and tactical execution to deliver coverage in key trade publications and exposure with industry analysts and third-party influencers. The team is flexible and always willing to roll up their sleeves to assist us in a wide range of marketing activities beyond our traditional public relations initiatives. DPR Group is more than a vendor. They are a true, trusted and valued partner.

Greg Matranga
InfinityQS

DPR has been an asset to Barcoding’s marketing department since 2010. Through their expert writing, advice, and connections, we’ve secured local and national media coverage, leveraged the power of search engine optimization (SEO) with a strategy of inbound content marketing, and strengthened our brand’s reputation as a leading systems integrator.

Jody Costa
Barcoding

Abatement Technologies is growing faster than ever, and, with this growth, we are focused on building brand awareness and educating experts on the solutions that are readily available to them. By leveraging DPR Group to secure high-level media placements, we’re able to better educate the public about the importance of indoor air quality and how to better protect themselves and others.

Lori Vaughan, Marketing Manager
Abatement Technologies

At Linortek, we specialize in designing and manufacturing controllers for the Internet of Things, a market involving connecting all type of equipment and devices to the Internet. We made the decision to partner with DPR Group because of the company’s proven track record of securing greater market visibility in the high-tech and manufacturing arenas. In addition, the DPR Group team is flexible enough to adapt their ongoing strategies and programs to help us meet our evolving needs and goals.

Liyu Nalven, Vice President
Linortek

DPR Group’s PR campaigns have helped us increase the visibility of U-TECK’s products for the utility, telecom and construction industries, especially our WeedEnder® vegetation control mattings. Since working with DPR, we have noticed 30% and 50% increases in traffic to our U-TECK and WeedEnder websites, respectively.

Nan Jackson
U-TECK

DPR Group’s extensive knowledge and experience in PR and marketing have elevated the Cetrom brand, increased awareness of our services across the industry, and secured numerous award wins and media placements. We value the partnership that has developed and DPR’s contribution to our overall success.

Christopher Stark, President and CEO
Cetrom Information Technology, Inc.

DPR Group has provided valuable public relations insight and helped us increase our marketplace visibility on a local and national level. Our partnership has enabled us to focus on growing our client base, while expanding our messaging and showcasing our unique services.

Kim Cubine

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