May 2017

CPA Practice Advisor

Top Business Trend for 2017: Achieving Work-Life Balance

Clients in the News: Transitioning from a traditional IT setup to the cloud can not only save your business IT dollars, but it has nontangible benefits as well. One of those benefits is creating a better work-life balance for your employees. While having a better work-life balance can directly impact your bottom line, the improved morale...

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New 2017 PR & Marketing Summer Intern – Jena Wimsatt

DPR is excited to introduce our new summer intern, Jena Wimsatt! While at DPR, Jena will learn the fundamentals of PR and marketing and help our account teams develop and implement strategic projects to enhance the brands of our clients. She will be responsible for various day-to-day activities, including tracking client hits in leading industry...

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Software Helps Processors Stay in Compliance With FSMA

Clients in the News: When it comes to food safety, there are lots of reasons for companies to be vigilant with their data, such as international regulations, the Food Safety Modernization Act, the expense of a recall and even social media, because if someone gets sick eating your product, the first place they will probably go...

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Refrigerated & Frozen Foods

How Increased SKUs, Smaller Orders Impact the Evolution of AS/RS

Clients in the News:  As the influx of e-commerce continues to rattle traditional brick-and-mortar stores, so too does the rise in stock-keeping units (SKUs), smaller quantity orders, just-in-time demands and the need for optimal storage volume, speed, flexibility and scalability. Compound these issues with automation, traceability, labor shortages, increased regulations and plant and employee safety,...

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Top 100 Logistics IT Providers

Clients in the News: Each year, Inbound Logistics develops a list of the Top 100 Logistics IT Providers. IL editors research capabilities based on submitted questionnaires and other sources, then select 100 technology providers offering solutions designed to meet business logistics managers’ supply chain challenges. Read more:

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7 Types of Blog Posts that Increase Website Traffic

Sales goals are set and it’s time to start generating quality leads for your sales team. While there are many ways to identify prospects, you know your blog is one of the most effective tools to drive organic traffic. But you might ask, “What types of blogs and topics will attract the most readers?” Search...

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What People Are Saying

DPR has been an asset to Barcoding’s marketing department since 2010. Through their expert writing, advice, and connections, we’ve secured local and national media coverage, leveraged the power of search engine optimization (SEO) with a strategy of inbound content marketing, and strengthened our brand’s reputation as a leading systems integrator.

Jody Costa
Barcoding

DPR Group really understands our industry and the unique role InfinityQS plays in it. They provide both strategic guidance and tactical execution to deliver coverage in key trade publications and exposure with industry analysts and third-party influencers. The team is flexible and always willing to roll up their sleeves to assist us in a wide range of marketing activities beyond our traditional public relations initiatives. DPR Group is more than a vendor. They are a true, trusted and valued partner.

Greg Matranga
InfinityQS

DPR Group has provided valuable public relations insight and helped us increase our marketplace visibility on a local and national level. Our partnership has enabled us to focus on growing our client base, while expanding our messaging and showcasing our unique services.

Kim Cubine

DPR Group’s extensive knowledge and experience in PR and marketing have elevated the Cetrom brand, increased awareness of our services across the industry, and secured numerous award wins and media placements. We value the partnership that has developed and DPR’s contribution to our overall success.

Christopher Stark, President and CEO
Cetrom Information Technology, Inc.

Since 2007, DPR Group has been a trusted business partner providing expert public relations and marketing advice. DPR Group has secured tremendous positive media coverage for our firm, bringing visibility to our software and assisting our sales.

Felix Pekar

At this point in time, Hermes has a well-established brand throughout Europe, but the company does not have the same level of name recognition in North America. So we decided to partner with DPR Group to let U.S. retailers know about the full range of e-commerce services Hermes offers for e-businesses and international expansion. DPR Group did a fantastic job for Hermes at the Internet Retailer Conference and Exhibition (IRCE), promoting attendance at our sessions and scheduling media interviews before and after. We’ve never had as much press coverage at any U.S. event before. I highly recommend DPR Group to foreign companies seeking to launch their products and services in U.S. markets.

Uwe Bald
Hermes

DPR Group is a trusted adviser to both Quality Associates, Inc. and DocPoint Solutions. DPR’s wide range of PR services ensures that our most important news is what our industry views first.

Scott Swidersky
Quality Associates, Inc.

In less than six months, DPR Group has helped Protech develop and launch a new website and successfully introduce Protech Cloud Business Solutions to the market. We truly value the expertise and services that the DPR Group team brings to the table and look forward to a long, successful relationship together.

Brian Bruffey
Protech

DPR Group has achieved results for DirectMail.com that have far exceeded our initial expectations. We look forward to a long-term relationship with DPR Group as an integral part of our corporate growth goals.

Robert Salta
DirectMail.com

DPR Group’s PR campaigns have helped us increase the visibility of U-TECK’s products for the utility, telecom and construction industries, especially our WeedEnder® vegetation control mattings. Since working with DPR, we have noticed 30% and 50% increases in traffic to our U-TECK and WeedEnder websites, respectively.

Nan Jackson
U-TECK