Why DPR Group?

Finding an agency that fits with your company’s culture, vision and style is fundamental to the success of the relationship. We believe in creating synergistic public relations and marketing plans that help our clients meet their current and future business needs. Here are a few other things that make DPR Group uniquely qualified to help your business thrive.

We love technology. At DPR Group, we hire staff that are not only strong writers, but also technophiles. We enjoy learning about complex technologies and figuring out what makes your company stand out in the crowd. We actively and enthusiastically seek to gain a thorough understanding of your products and services, your markets, and your differentiators so we can more effectively deliver your critical messages to the media and industry influencers.

We believe continuity is vital for success. When top marketers change jobs often, journalist turnover is at an all-time high and agencies constantly rotate personnel from client to client, we are an anomaly. We pride ourselves on building lasting, meaningful relationships with our clients—some have been with us for more than a decade. Our approach is to assign a permanent, primary account executive and support staff member to work as an extension of your internal team. The stable, on-going relationship builds an in-depth foundation of knowledge that helps us to work better and faster for you.

We think strategically. Our promotion strategies incorporate the proper blend of public relations and marketing tactics and tools to achieve optimum results for your company. We see ourselves as far more than order takers who check items off of a to-do list. Our experienced, senior account leads proactively suggest effective strategies, innovative techniques and persuasive campaigns that complement and extend your marketing initiatives and help you grow.

We are small enough to be flexible and big enough to be effective. Successful high-tech companies recognize the changing markets around them, adapt to those changes, and provide workable solutions for their customers. Why should agencies be any different? At DPR Group, we quickly adapt to shifted priorities as our clients’ needs and goals change. Offering both public relations and marketing services, we can strategize and create the right mix of tactics for every client project.

We have international reach. Although the majority of our clients are headquartered in the United States, we have helped quite a few European companies establish a presence in North America. We’ve also worked with our U.S. clients to grow awareness of their companies overseas by partnering with agencies throughout Europe and Asia.

We know value is measured by results. From startup to buyout and beyond, we have consistently helped our clients grow their businesses. Our account teams work with you to set clear and measurable goals and use the best combination of strategies, tools and resources to meet or exceed those goals. Our success is measured by your success and we will always go above and beyond to help you increase revenue, expand your geographical footprint and dominate the marketplace.

What People Are Saying

DPR Group has provided valuable public relations insight and helped us increase our marketplace visibility on a local and national level. Our partnership has enabled us to focus on growing our client base, while expanding our messaging and showcasing our unique services.

Kim Cubine

The key factor for Cimcorp when choosing a PR firm was finding representation that could create well-written, persuasive content and elevate brand recognition for the company in our industry. DPR exceeds our expectations and helps us beyond content creation. They have become a reliable resource for many of our global marketing initiatives.

Lori Vaughan, Marketing Communications Manager
Cimcorp North America

DPR has been an asset to Barcoding’s marketing department since 2010. Through their expert writing, advice, and connections, we’ve secured local and national media coverage, leveraged the power of search engine optimization (SEO) with a strategy of inbound content marketing, and strengthened our brand’s reputation as a leading systems integrator.

Jody Costa

DPR Group is a trusted adviser to both Quality Associates, Inc. and DocPoint Solutions. DPR’s wide range of PR services ensures that our most important news is what our industry views first.

Scott Swidersky
Quality Associates, Inc.

In less than six months, DPR Group has helped Protech develop and launch a new website and successfully introduce Protech Cloud Business Solutions to the market. We truly value the expertise and services that the DPR Group team brings to the table and look forward to a long, successful relationship together.

Brian Bruffey

DPR Group has achieved results for DirectMail.com that have far exceeded our initial expectations. We look forward to a long-term relationship with DPR Group as an integral part of our corporate growth goals.

Robert Salta

DPR Group’s PR campaigns have helped us increase the visibility of U-TECK’s products for the utility, telecom and construction industries, especially our WeedEnder® vegetation control mattings. Since working with DPR, we have noticed 30% and 50% increases in traffic to our U-TECK and WeedEnder websites, respectively.

Nan Jackson

At this point in time, Hermes has a well-established brand throughout Europe, but the company does not have the same level of name recognition in North America. So we decided to partner with DPR Group to let U.S. retailers know about the full range of e-commerce services Hermes offers for e-businesses and international expansion. DPR Group did a fantastic job for Hermes at the Internet Retailer Conference and Exhibition (IRCE), promoting attendance at our sessions and scheduling media interviews before and after. We’ve never had as much press coverage at any U.S. event before. I highly recommend DPR Group to foreign companies seeking to launch their products and services in U.S. markets.

Uwe Bald

At Linortek, we specialize in designing and manufacturing controllers for the Internet of Things, a market involving connecting all type of equipment and devices to the Internet. We made the decision to partner with DPR Group because of the company’s proven track record of securing greater market visibility in the high-tech and manufacturing arenas. In addition, the DPR Group team is flexible enough to adapt their ongoing strategies and programs to help us meet our evolving needs and goals.

Liyu Nalven, Vice President

DPR Group’s extensive knowledge and experience in PR and marketing have elevated the Cetrom brand, increased awareness of our services across the industry, and secured numerous award wins and media placements. We value the partnership that has developed and DPR’s contribution to our overall success.

Christopher Stark, President and CEO
Cetrom Information Technology, Inc.

DPR Group really understands our industry and the unique role InfinityQS plays in it. They provide both strategic guidance and tactical execution to deliver coverage in key trade publications and exposure with industry analysts and third-party influencers. The team is flexible and always willing to roll up their sleeves to assist us in a wide range of marketing activities beyond our traditional public relations initiatives. DPR Group is more than a vendor. They are a true, trusted and valued partner.

Greg Matranga

Since 2007, DPR Group has been a trusted business partner providing expert public relations and marketing advice. DPR Group has secured tremendous positive media coverage for our firm, bringing visibility to our software and assisting our sales.

Felix Pekar