Blog

Managing Multichannel with Better Inventory Control

Clients in the News: Today’s consumers not only want more sizes, colors and styles of each product, but they also want to choose how and when they purchase them. With the massive impact of ecommerce on consumer purchasing habits, multichannel operations enable retailers to increase reach, boost sales and meet customers’ high expectations. Customers expect their...

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Leveraging IoT Technology to Gain Supply Chain Visibility

Clients in the News: With ever-growing customer expectations of fast, accurate service, consumers increasingly want to know where products they have ordered online are, as well as what items are available at a particular store, at any given point in time. With the demand for this level of transparency, manufacturers and retailers need to gain more...

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Supply Chain Collaboration: Myth or Reality?

Clients in the News: Today’s supply chains are more complex than ever before. And, due to a lack of collaboration, the supply chain sector is realizing a negative impact resulting from the increased time it takes to make critical decisions. This is why supply chain collaboration (SCC) is such a vital topic when it comes to...

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Modern Materials Handling

Bakery Finds the Right Automation Ingredients

Clients in the News: Martin’s Famous Pastry Shoppe is a global bread and roll manufacturer headquartered in Chambersburg, Pa. From humble beginnings in a 1950s family garage turned bakery, the company’s products are now sold through grocery stores, big box stores, restaurants and institutions in 16 countries. After installing a robotic materials handling solution, the company improved virtually...

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Integrating Product Traceability at the Warehouse

Clients in the News: In order to mitigate recalls and ensure product quality, food manufacturers and distributors are turning to automation. A warehouse execution system (WES) utilizing an automated storage and retrieval system (AS/RS) is one of the chief technologies making waves in efforts to reduce, if not prevent, recalls, through sophisticated track-and-trace capabilities. Further, integrating a WES...

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DPR Group Promotes Claire Kelly to Account Executive

FREDERICK, Md. – Jan. 2, 2018 – DPR Group, Inc., a full-service integrated public relations and marketing agency that specializes in representing B2B technology companies, announces the promotion of Claire Kelly to account executive. In this position, Kelly will manage the public relations and marketing activities for DPR Group’s high-tech clients in industries spanning software...

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Connecting With NASA on MFG.com

Clients in the News: With more than 20 years of experience in the aviation industry, Creative Display Panels designs and manufactures integrally illuminated panels to rigid military and commercial standards. The shop also offers a wide range of precision machining, heatsink fabrication and plastic injection molding services as well as precision sheet metal parts production...

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What People Are Saying

DPR Group’s PR campaigns have helped us increase the visibility of U-TECK’s products for the utility, telecom and construction industries, especially our WeedEnder® vegetation control mattings. Since working with DPR, we have noticed 30% and 50% increases in traffic to our U-TECK and WeedEnder websites, respectively.

Nan Jackson
U-TECK

In less than six months, DPR Group has helped Protech develop and launch a new website and successfully introduce Protech Cloud Business Solutions to the market. We truly value the expertise and services that the DPR Group team brings to the table and look forward to a long, successful relationship together.

Brian Bruffey
Protech

DPR Group really understands our industry and the unique role InfinityQS plays in it. They provide both strategic guidance and tactical execution to deliver coverage in key trade publications and exposure with industry analysts and third-party influencers. The team is flexible and always willing to roll up their sleeves to assist us in a wide range of marketing activities beyond our traditional public relations initiatives. DPR Group is more than a vendor. They are a true, trusted and valued partner.

Greg Matranga
InfinityQS

DPR Group is a trusted adviser to both Quality Associates, Inc. and DocPoint Solutions. DPR’s wide range of PR services ensures that our most important news is what our industry views first.

Scott Swidersky
Quality Associates, Inc.

DPR has been an asset to Barcoding’s marketing department since 2010. Through their expert writing, advice, and connections, we’ve secured local and national media coverage, leveraged the power of search engine optimization (SEO) with a strategy of inbound content marketing, and strengthened our brand’s reputation as a leading systems integrator.

Jody Costa
Barcoding

At this point in time, Hermes has a well-established brand throughout Europe, but the company does not have the same level of name recognition in North America. So we decided to partner with DPR Group to let U.S. retailers know about the full range of e-commerce services Hermes offers for e-businesses and international expansion. DPR Group did a fantastic job for Hermes at the Internet Retailer Conference and Exhibition (IRCE), promoting attendance at our sessions and scheduling media interviews before and after. We’ve never had as much press coverage at any U.S. event before. I highly recommend DPR Group to foreign companies seeking to launch their products and services in U.S. markets.

Uwe Bald
Hermes

DPR Group has provided valuable public relations insight and helped us increase our marketplace visibility on a local and national level. Our partnership has enabled us to focus on growing our client base, while expanding our messaging and showcasing our unique services.

Kim Cubine

Since 2007, DPR Group has been a trusted business partner providing expert public relations and marketing advice. DPR Group has secured tremendous positive media coverage for our firm, bringing visibility to our software and assisting our sales.

Felix Pekar

DPR Group has achieved results for DirectMail.com that have far exceeded our initial expectations. We look forward to a long-term relationship with DPR Group as an integral part of our corporate growth goals.

Robert Salta
DirectMail.com

DPR Group’s extensive knowledge and experience in PR and marketing have elevated the Cetrom brand, increased awareness of our services across the industry, and secured numerous award wins and media placements. We value the partnership that has developed and DPR’s contribution to our overall success.

Christopher Stark, President and CEO
Cetrom Information Technology, Inc.