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Chapman Cubine Adams + Hussey
How to Create a Content Strategy
March 11, 2016
Clients in the News: There is no shortage of content marketing experts these days, and there's no shortage of ideas…
‘Hacking’ Your Constituent Relationship Management System for Greater Fundraising Success
February 26, 2016
Clients in the News: “The report of my death was an exaggeration,” wrote Mark Twain. So, too, are all the musings…
Don’t Forget the Basics in Email Marketing
February 19, 2016
Clients in the News: Email marketing continues to deliver the highest return on investment across digital marketing channels— on average…
AAUW Supports STEM With Integrated Campaign
January 29, 2016
Clients in the News: Chapman Cubine Adams + Hussey (CCAH), a direct marketing agency, recently carried out an integrated appeal campaign…
Putting the Science Back in Fundraising
August 7, 2015
Clients in the News: Let me just say it outright. I am not a fan of the email barrage tactic…
Serendipity in the High-Tech PR World
July 21, 2015
At first glance, two of my DPR Group clients couldn’t seem more dissimilar. One, QuestaWeb, is a software provider and…
From Working the ‘Talk Show’ Circuit to a $30K Conference Budget: How One Exec Marketed a New Line of Business
April 10, 2015
Clients in the News: Like many Washington, D.C.-based direct-marketing firms, Chapman Cubine Adams + Hussey was built on political fundraising.…
Multichannel vs. Omnichannel Marketing: Is There a Difference, and What Does It Mean to You?
March 6, 2015
Clients in the News: Perhaps the only thing that changes more rapidly than technology in today's amped-up digital environment is the…
Surround Sound Fundraising
January 9, 2015
Clients in the News: The growth of the Internet and the expansion of digital communications give nonprofits new ways to reach…
Real-time Marketing: Nonprofit Uses Current Events to Increase Revenue 22%
November 7, 2014
Clients in the News: Thanks to digital and social technologies, news travels around the globe faster than ever. Yet, logistical hurdles hamstring…
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