Cimcorp in the news: In an article for TotalRetail, Cimcorp director of sales Derek Rickard explains how businesses can ensure positive customer experience through increased speed of fulfillment and delivery.
Speed of delivery is one of the most critical aspects of providing a positive customer experience. Whether shipping to stores or directly to shoppers, companies must try to fulfill orders and cross that last mile of delivery as fast as possible to meet consumer expectations for speed, which seem to only get shorter with each year.
In fact, a 2012 study showed 5.5 days was the average delivery time that a consumer would expect to receive their order. In 2016, that number dropped to 4.8 days. And now, two days is the benchmark — as set by Amazon.com.
These heightened expectations have put mounting pressure on warehouses and distribution centers to accelerate order fulfillment, even as many struggle to keep up due to continued reliance on legacy systems and processes like manual order picking.