DPR Group Sharpens Focus on Public Relations for Eight Industry Expertise Areas

Germantown, Md. – Feb. 28, 2013 – DPR Group, Inc. (www.dprgroup.com), a full-service public relations and marketing agency serving a broad range of technology companies, has recently launched a new website, which showcases the company’s focus on providing public relations and marketing support for eight industry expertise areas.

Dan Demaree, president and CEO, DPR Group, said, “Throughout the years, we have built up a wealth of experience helping a variety of businesses and organizations achieve greater visibility in their target marketplaces. The Industry Expertise section of our new website better highlights our numerous successes in these industries.”

As detailed on the company’s new website, DPR Group’s industry areas of public relations expertise (www.dprgroup.com/industry-expertise) span:

  • Software & IT
  • Manufacturing
  • Supply Chain & Logistics
  • Government Contracting
  • Healthcare IT
  • Business & Professional Services
  • Clean-tech
  • Telecommunications

Demaree continued, “These days, companies need to regularly reevaluate themselves to ensure that they are  conveying their key messages to their prospects, customers, partners and market influencers through multiple touch points. Our team has the experience and know-how to help B2B companies narrow their focus and achieve those goals.”

The DPR Group team offers a full-range of professional public relations, marketing and communications services to meet the needs of any technology or business organization.

 

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What People Are Saying

DPR Group’s PR campaigns have helped us increase the visibility of U-TECK’s products for the utility, telecom and construction industries, especially our WeedEnder® vegetation control mattings. Since working with DPR, we have noticed 30% and 50% increases in traffic to our U-TECK and WeedEnder websites, respectively.

Nan Jackson
U-TECK

DPR Group really understands our industry and the unique role InfinityQS plays in it. They provide both strategic guidance and tactical execution to deliver coverage in key trade publications and exposure with industry analysts and third-party influencers. The team is flexible and always willing to roll up their sleeves to assist us in a wide range of marketing activities beyond our traditional public relations initiatives. DPR Group is more than a vendor. They are a true, trusted and valued partner.

Greg Matranga
InfinityQS

DPR Group is a trusted adviser to both Quality Associates, Inc. and DocPoint Solutions. DPR’s wide range of PR services ensures that our most important news is what our industry views first.

Scott Swidersky
Quality Associates, Inc.

Since 2007, DPR Group has been a trusted business partner providing expert public relations and marketing advice. DPR Group has secured tremendous positive media coverage for our firm, bringing visibility to our software and assisting our sales.

Felix Pekar

DPR Group’s extensive knowledge and experience in PR and marketing have elevated the Cetrom brand, increased awareness of our services across the industry, and secured numerous award wins and media placements. We value the partnership that has developed and DPR’s contribution to our overall success.

Christopher Stark, President and CEO
Cetrom Information Technology, Inc.

DPR has been an asset to Barcoding’s marketing department since 2010. Through their expert writing, advice, and connections, we’ve secured local and national media coverage, leveraged the power of search engine optimization (SEO) with a strategy of inbound content marketing, and strengthened our brand’s reputation as a leading systems integrator.

Jody Costa
Barcoding

DPR Group has achieved results for DirectMail.com that have far exceeded our initial expectations. We look forward to a long-term relationship with DPR Group as an integral part of our corporate growth goals.

Robert Salta
DirectMail.com

In less than six months, DPR Group has helped Protech develop and launch a new website and successfully introduce Protech Cloud Business Solutions to the market. We truly value the expertise and services that the DPR Group team brings to the table and look forward to a long, successful relationship together.

Brian Bruffey
Protech

DPR Group has provided valuable public relations insight and helped us increase our marketplace visibility on a local and national level. Our partnership has enabled us to focus on growing our client base, while expanding our messaging and showcasing our unique services.

Kim Cubine

At this point in time, Hermes has a well-established brand throughout Europe, but the company does not have the same level of name recognition in North America. So we decided to partner with DPR Group to let U.S. retailers know about the full range of e-commerce services Hermes offers for e-businesses and international expansion. DPR Group did a fantastic job for Hermes at the Internet Retailer Conference and Exhibition (IRCE), promoting attendance at our sessions and scheduling media interviews before and after. We’ve never had as much press coverage at any U.S. event before. I highly recommend DPR Group to foreign companies seeking to launch their products and services in U.S. markets.

Uwe Bald
Hermes