iVedix Selects DPR Group to Manage Ongoing Marketing and Public Relations
Germantown, Md. and Cary, N.C. – May 26, 2010 – DPR Group, Inc., DPR Group, Inc., a full-service agency that provides public relations and marketing services to innovative technology companies, was selected by Business Intelligence (BI) solutions and services provider, iVedix, to drive the company’s launch and manage ongoing public relations and marketing campaigns. Initial projects have focused on developing messaging, branding, and partner initiatives. Currently, DPR is collaborating with iVedix to leverage its thought leadership and unique insights to help establish the company as an emerging leader in customer-centric BI solutions, empowering organizations to transform data into valuable, revenue-generating assets.
Raj Kutty, CEO of Rochester, N.Y.-based iVedix, said, “DPR Group possesses a deep understanding of the business climate and challenges that rapid-growth technology companies face today. Their full-service capabilities in strategic and tactical public relations and marketing convinced us they are the ideal partner in helping us reach our aggressive business growth objectives.”
iVedix solutions help businesses run more profitably by leveraging existing data assets to drive smarter decision-making capabilities across the organization. Each system combines advanced technologies with a collaborative methodology to provide access to information anytime, anywhere. Data is streamed in from multiple internal and external sources, then analyzed and reported via graphically rich dashboards that can be accessed via the Internet or a variety of mediums, including desktops, email and mobile devices. iVedix solutions can be deployed on premise or in the Cloud and readily integrate with all major enterprise systems and databases, including ERP, CRM and BPM applications.
“We are excited to be working with iVedix, an innovative company that brings a high level of expertise and foresight to the enterprise intelligence marketplace,” said Dan Demaree, DPR Group founder and president. “We are already actively engaged in helping iVedix achieve its goals of progressive market expansion to offer best-in-class business intelligence solutions in today’s data-driven business environment.”
About iVedix
iVedix is an emerging leader in Business Intelligence (BI) solutions and services that is empowering organizations to transform data into valuable, revenue-generating assets. iVedix delivers customer-centric solutions that combine cutting-edge technologies with a collaborative methodology to successfully transform the reporting, analysis, planning and decision support landscapes for many organizations. With more than a decade of experience developing and deploying top BI tools, including Cubeware, arcplan, Oracle, SAP and Microsoft, the iVedix team is uniquely positioned to help companies leverage their existing information assets and knowledge to achieve increased profitability, sales, cost efficiencies and customer satisfaction. The company is headquartered in Rochester, N.Y., with offices in Bethesda, Md. For more information, visit www.ivedix.com..