InfinityQS Selects DPR Group for Public Relations and Marketing Services

Germantown, Md. – Sept. 29, 2011DPR Group Inc. , a full-service communications agency that provides public relations and marketing support services to a broad range of technology companies, announced today that InfinityQS International, a leader in quality control software solutions, has selected the firm to provide ongoing public relations and marketing services. From its Germantown, Md., office, DPR is helping to drive InfinityQS’ public relations and marketing campaigns to enhance strategic messaging, achieve positive publicity and increase its presence among today’s top manufacturers.

Elizabeth Clor, director of marketing, InfinityQS, said, “With its history of executing successful public relations and marketing campaigns for B2B software developers and other high-tech companies, DPR Group is an excellent fit for InfinityQS. We look forward to working with DPR Group to strengthen our messaging, enhance our brand locally and nationally, and explore new marketing opportunities within our industry.”

Based in Chantilly, Va., InfinityQS provides statistical process control (SPC) software and services to a wide range of manufacturers around the globe. InfinityQS’ flagship solution, ProFicient, gives users the ability to improve quality, monitor real-time data, and attain supply chain visibility for a significant return on investment. Recently, DPR helped InfinityQS announce the commercial availability of its web-based solution, ProFicient on Demand, which allows manufacturers to access the same quantifiable data from remote locations via the Internet.

Dan Demaree, president and CEO, DPR Group, said, “DPR Group is honored to be the public relations firm of choice for InfinityQS, a company that has long been recognized as a leader in statistical process control software. Our experienced PR team is working closely with InfinityQS’ marketing department to help the company further penetrate into its vertical markets, including food and beverage, aerospace and packaging.”

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DPR Group really understands our industry and the unique role InfinityQS plays in it. They provide both strategic guidance and tactical execution to deliver coverage in key trade publications and exposure with industry analysts and third-party influencers. The team is flexible and always willing to roll up their sleeves to assist us in a wide range of marketing activities beyond our traditional public relations initiatives. DPR Group is more than a vendor. They are a true, trusted and valued partner.

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