NeoGrid Selects DPR Group to Manage Public Relations and Marketing Initiatives

Public relations and marketing agency to help global company enhance its reputation as a leading provider of end-to-end supply chain solutions in North America

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NeoGrid Selects DPR Group to Manage Public Relations and Marketing Initiatives

FREDERICK, Md. – April 7, 2015 – DPR Group, Inc., a full-service public relations, marketing and communications agency serving a broad range of business and technology companies, announces that NeoGrid, a global technology provider of supply chain management solutions, has selected the firm to manage its public relations and marketing initiatives. DPR will assist NeoGrid with enhancing its reputation as a leading provider of end-to-end supply chain solutions in North America through strategic public and media relations campaigns.

Yvette Quintanar, senior marketing manager, NeoGrid, said, “Although NeoGrid is a global company, our goal is to gain more traction in the North American market, while building overall brand awareness. To augment our efforts, we selected DPR Group because of the firm’s proven track record of success with companies within the supply chain industry.”

Founded in 1999, NeoGrid delivers quick time to value through its fast-to-implement next generation supply chain solution, providing analytics, planning and execution from shelf to production in a global cloud-based platform. NeoGrid’s portfolio includes solutions for Sales & Operations Planning, Trade Promotion Management, Collaborative Planning, Demand Driven Replenishment, Vendor Managed Inventory, Point of Sale Data Sharing, Visibility & Analytics, Strategic Sourcing and more.

Dan Demaree, president and CEO, DPR Group, said, “Our previous experience with companies in the supply chain industry will serve us well as we support NeoGrid by implementing public relations campaigns to increase the company’s brand awareness in North America. We are excited to play a role in helping NeoGrid build on its success within the supply chain marketplace.”

 

What People Are Saying

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Christopher Stark, President and CEO
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Uwe Bald
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At Linortek, we specialize in designing and manufacturing controllers for the Internet of Things, a market involving connecting all type of equipment and devices to the Internet. We made the decision to partner with DPR Group because of the company’s proven track record of securing greater market visibility in the high-tech and manufacturing arenas. In addition, the DPR Group team is flexible enough to adapt their ongoing strategies and programs to help us meet our evolving needs and goals.

Liyu Nalven, Vice President
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DPR Group has provided valuable public relations insight and helped us increase our marketplace visibility on a local and national level. Our partnership has enabled us to focus on growing our client base, while expanding our messaging and showcasing our unique services.

Kim Cubine

DPR Group really understands our industry and the unique role InfinityQS plays in it. They provide both strategic guidance and tactical execution to deliver coverage in key trade publications and exposure with industry analysts and third-party influencers. The team is flexible and always willing to roll up their sleeves to assist us in a wide range of marketing activities beyond our traditional public relations initiatives. DPR Group is more than a vendor. They are a true, trusted and valued partner.

Greg Matranga
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DPR Group is a trusted adviser to both Quality Associates, Inc. and DocPoint Solutions. DPR’s wide range of PR services ensures that our most important news is what our industry views first.

Scott Swidersky
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DPR has been an asset to Barcoding’s marketing department since 2010. Through their expert writing, advice, and connections, we’ve secured local and national media coverage, leveraged the power of search engine optimization (SEO) with a strategy of inbound content marketing, and strengthened our brand’s reputation as a leading systems integrator.

Jody Costa
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Lori Vaughan, Marketing Communications Manager
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Nan Jackson
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