DPR Group CEO Attends SmartCEO Mixer at the Washington Redskins Facility

By Dan Demaree, CEO

Dan Demaree
Dan Demaree, CEO, DPR Group at Washington Redskins Headquarters during SmartCEO100 Mixer.

In the past year, I have joined two really good networking organizations, one of which is the SmartCEO100 of Washington, D.C. This has enabled me to get out from behind the desk and mingle with a group of like-minded CEOs and business owners.This past week, I attended the SmartCEO100 Social event at Redskins Park in Ashburn, Va. This was a private event organized for CEOs and business leaders from the Washington, D.C. chapter of the SmartCEO100.

For the first half-hour, I mingled in the Redskins’ open lobby with more than 40 other CEOs and their invited guests, with an open bar and an impressive array of hors d’oeuvre. Then, some of the Redskins’ staff took us on a tour of the facilities starting with a walkthrough of the Redskins’ “bubble” or indoor practice facility. Several of us “hammed it up,” taking photos in various poses on the Redskins’ logo in the center of the field. Just walking across the AstroTurf had several CEOs almost ready to take off their shoes and socks to do 40-yard sprints. I said, “almost” ready!

Dan Demaree
Dan Demaree, CEO, DPR Group at Washington Redskins Field

Next we took a tour of the Redskins’ headquarters building, visiting the weight room, dining area and so on, much of which is currently undergoing renovations to expand the work areas. Then the voice of the Washington Redskins, Larry Michael, showed us the room where he broadcasts daily TV shows such as “Redskins Nation” and, during the season, the “Coaches Show with Mike Shanahan.”

Finally, the entire group went into the team meeting area to hear Larry give us some inside information about what it’s like to work for the Redskins on a daily basis.  It was an odd feeling knowing that we were sitting in the exact same seats that the players sit in when Coach Shanahan gives them their team briefings.

During the evening, I spoke with several CEOs of companies that are looking for ways to increase recognition for their products and services in the marketplace.  Since this is DPR Group’s primary area of expertise, I’m always happy to talk about it!

From time to time, I will take another CEO or company owner along as my guest to network with other area CEOs and see what the SmartCEO100 is all about. So, if you know a CEO who you think would like to attend one of these events with me—in either Washington, D.C. or Baltimore—feel free to email me with their contact information.

What People Are Saying

DPR Group’s PR campaigns have helped us increase the visibility of U-TECK’s products for the utility, telecom and construction industries, especially our WeedEnder® vegetation control mattings. Since working with DPR, we have noticed 30% and 50% increases in traffic to our U-TECK and WeedEnder websites, respectively.

Nan Jackson

At this point in time, Hermes has a well-established brand throughout Europe, but the company does not have the same level of name recognition in North America. So we decided to partner with DPR Group to let U.S. retailers know about the full range of e-commerce services Hermes offers for e-businesses and international expansion. DPR Group did a fantastic job for Hermes at the Internet Retailer Conference and Exhibition (IRCE), promoting attendance at our sessions and scheduling media interviews before and after. We’ve never had as much press coverage at any U.S. event before. I highly recommend DPR Group to foreign companies seeking to launch their products and services in U.S. markets.

Uwe Bald

At Linortek, we specialize in designing and manufacturing controllers for the Internet of Things, a market involving connecting all type of equipment and devices to the Internet. We made the decision to partner with DPR Group because of the company’s proven track record of securing greater market visibility in the high-tech and manufacturing arenas. In addition, the DPR Group team is flexible enough to adapt their ongoing strategies and programs to help us meet our evolving needs and goals.

Liyu Nalven, Vice President

DPR Group is a trusted adviser to both Quality Associates, Inc. and DocPoint Solutions. DPR’s wide range of PR services ensures that our most important news is what our industry views first.

Scott Swidersky
Quality Associates, Inc.

DPR Group really understands our industry and the unique role InfinityQS plays in it. They provide both strategic guidance and tactical execution to deliver coverage in key trade publications and exposure with industry analysts and third-party influencers. The team is flexible and always willing to roll up their sleeves to assist us in a wide range of marketing activities beyond our traditional public relations initiatives. DPR Group is more than a vendor. They are a true, trusted and valued partner.

Greg Matranga

In less than six months, DPR Group has helped Protech develop and launch a new website and successfully introduce Protech Cloud Business Solutions to the market. We truly value the expertise and services that the DPR Group team brings to the table and look forward to a long, successful relationship together.

Brian Bruffey

The key factor for Cimcorp when choosing a PR firm was finding representation that could create well-written, persuasive content and elevate brand recognition for the company in our industry. DPR exceeds our expectations and helps us beyond content creation. They have become a reliable resource for many of our global marketing initiatives.

Lori Vaughan, Marketing Communications Manager
Cimcorp North America

Since 2007, DPR Group has been a trusted business partner providing expert public relations and marketing advice. DPR Group has secured tremendous positive media coverage for our firm, bringing visibility to our software and assisting our sales.

Felix Pekar

DPR Group’s extensive knowledge and experience in PR and marketing have elevated the Cetrom brand, increased awareness of our services across the industry, and secured numerous award wins and media placements. We value the partnership that has developed and DPR’s contribution to our overall success.

Christopher Stark, President and CEO
Cetrom Information Technology, Inc.

DPR has been an asset to Barcoding’s marketing department since 2010. Through their expert writing, advice, and connections, we’ve secured local and national media coverage, leveraged the power of search engine optimization (SEO) with a strategy of inbound content marketing, and strengthened our brand’s reputation as a leading systems integrator.

Jody Costa

DPR Group has achieved results for DirectMail.com that have far exceeded our initial expectations. We look forward to a long-term relationship with DPR Group as an integral part of our corporate growth goals.

Robert Salta

DPR Group has provided valuable public relations insight and helped us increase our marketplace visibility on a local and national level. Our partnership has enabled us to focus on growing our client base, while expanding our messaging and showcasing our unique services.

Kim Cubine

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