Colleen Hutchings
‘Hacking’ Your Constituent Relationship Management System for Greater Fundraising Success
Clients in the News: “The report of my death was an exaggeration,” wrote Mark Twain. So, too, are all the musings about the demise of email as a fundraising medium. Email solicitations account for about one-third of all online fundraising revenue, returning $40 for every $1 spent according to a recent infographic. That amount is likely...
Keep ReadingAAUW Supports STEM With Integrated Campaign
Clients in the News: Chapman Cubine Adams + Hussey (CCAH), a direct marketing agency, recently carried out an integrated appeal campaign for the American Association of University Women (AAUW) that was a huge win in meeting its objectives. I love hearing success stories because there are always lessons that can be useful for other marketers. Read...
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