e-commerce

How Retailers Can Capitalize on Instagram Checkout

Omnichain Solutions in the News: In March, Instagram publicly announced a new e-commerce feature. Rather than tagging items in posts and redirecting interested parties to an online shop, “Checkout on Instagram” enables brands to sell products to users directly inside the app. The promise is that companies can minimize any extra steps in the transaction process, and...

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Multichannel Merchant

Achieving Online Success with an Ecommerce Partner

Clients in the News: Year after year, more shoppers are making purchases online and through their mobile devices. According to the “Quarterly Retail Ecommerce Sales 2nd Quarter 2015” report by the Department of Commerce, ecommerce sales in the United States increased 14.1 percent in the second quarter of 2015 when compared to 2014. With ecommerce business...

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Venus Fashion Extends its Reach Internationally

Clients in the News: Venus Fashion, a retailer of swimwear and fashion, was looking to grow its brand by taking it international. But in order to meet the needs of international customers, the retailer first needed to get a logistics plan in place to efficiently ship its products to foreign lands. In episode 20 of Total...

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Finding the Right Delivery Partners for the Last Mile

Clients in the News: The last mile (i.e., package delivery to the customer’s doorstep) is a major challenge for cross-border e-commerce merchants. Most often, retailers must rely on shipping providers or the local postal service to cover this very important segment of their supply chain. Doing so can involve huge risks if the provider doesn’t fit...

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Mapping an International E-commerce Strategy

Clients in the News: Taking your business global is one of the biggest challenges retailers face in this challenging economic climate. The answer? Don’t force it, said Uwe Bald, vice president of international business at the Hamburg, Germany-based Hermes NexTec. Read more:

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The Complexities of Selling Fashion Over the Internet

Clients in the News: Shopping for fashion is unlike shopping for any other product. It is an emotional and social experience. Fashion is subjective to each person’s unique tastes, body measurements and habits. Clothes are a means of expression, revealing how people perceive themselves and affecting how others perceive them. Brands create an emotional in-store experience...

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What People Are Saying

DPR Group has provided valuable public relations insight and helped us increase our marketplace visibility on a local and national level. Our partnership has enabled us to focus on growing our client base, while expanding our messaging and showcasing our unique services.

Kim Cubine

Cimcorp utilizes DPR Group for its ability to create well-written, persuasive content and that elevates our brand recognition. DPR helps us beyond content creation — They have become a reliable resource for many of our global marketing initiatives and continue to help drive our brand to reach new heights.

Kristiner Taylor, Marketing & Communications Coordinator
Cimcorp Automation Ltd.

DPR has been an asset to Barcoding’s marketing department since 2010. Through their expert writing, advice, and connections, we’ve secured local and national media coverage, leveraged the power of search engine optimization (SEO) with a strategy of inbound content marketing, and strengthened our brand’s reputation as a leading systems integrator.

Jody Costa
Barcoding

Abatement Technologies is growing faster than ever, and, with this growth, we are focused on building brand awareness and educating experts on the solutions that are readily available to them. By leveraging DPR Group to secure high-level media placements, we’re able to better educate the public about the importance of indoor air quality and how to better protect themselves and others.

Lori Vaughan, Marketing Manager
Abatement Technologies

DPR Group has achieved results for DirectMail.com that have far exceeded our initial expectations. We look forward to a long-term relationship with DPR Group as an integral part of our corporate growth goals.

Robert Salta
DirectMail.com

DPR Group’s PR campaigns have helped us increase the visibility of U-TECK’s products for the utility, telecom and construction industries, especially our WeedEnder® vegetation control mattings. Since working with DPR, we have noticed 30% and 50% increases in traffic to our U-TECK and WeedEnder websites, respectively.

Nan Jackson
U-TECK

At this point in time, Hermes has a well-established brand throughout Europe, but the company does not have the same level of name recognition in North America. So we decided to partner with DPR Group to let U.S. retailers know about the full range of e-commerce services Hermes offers for e-businesses and international expansion. DPR Group did a fantastic job for Hermes at the Internet Retailer Conference and Exhibition (IRCE), promoting attendance at our sessions and scheduling media interviews before and after. We’ve never had as much press coverage at any U.S. event before. I highly recommend DPR Group to foreign companies seeking to launch their products and services in U.S. markets.

Uwe Bald
Hermes

DPR Group is a trusted adviser to both Quality Associates, Inc. and DocPoint Solutions. DPR’s wide range of PR services ensures that our most important news is what our industry views first.

Scott Swidersky
Quality Associates, Inc.

At Linortek, we specialize in designing and manufacturing controllers for the Internet of Things, a market involving connecting all type of equipment and devices to the Internet. We made the decision to partner with DPR Group because of the company’s proven track record of securing greater market visibility in the high-tech and manufacturing arenas. In addition, the DPR Group team is flexible enough to adapt their ongoing strategies and programs to help us meet our evolving needs and goals.

Liyu Nalven, Vice President
Linortek

In less than six months, DPR Group has helped Protech develop and launch a new website and successfully introduce Protech Cloud Business Solutions to the market. We truly value the expertise and services that the DPR Group team brings to the table and look forward to a long, successful relationship together.

Brian Bruffey
Protech

Since 2007, DPR Group has been a trusted business partner providing expert public relations and marketing advice. DPR Group has secured tremendous positive media coverage for our firm, bringing visibility to our software and assisting our sales.

Felix Pekar

DPR Group’s extensive knowledge and experience in PR and marketing have elevated the Cetrom brand, increased awareness of our services across the industry, and secured numerous award wins and media placements. We value the partnership that has developed and DPR’s contribution to our overall success.

Christopher Stark, President and CEO
Cetrom Information Technology, Inc.

DPR Group really understands our industry and the unique role InfinityQS plays in it. They provide both strategic guidance and tactical execution to deliver coverage in key trade publications and exposure with industry analysts and third-party influencers. The team is flexible and always willing to roll up their sleeves to assist us in a wide range of marketing activities beyond our traditional public relations initiatives. DPR Group is more than a vendor. They are a true, trusted and valued partner.

Greg Matranga
InfinityQS

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