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Tag:
fundraising
‘Hacking’ Your Constituent Relationship Management System for Greater Fundraising Success
February 26, 2016
Clients in the News: “The report of my death was an exaggeration,” wrote Mark Twain. So, too, are all the musings…
AAUW Supports STEM With Integrated Campaign
January 29, 2016
Clients in the News: Chapman Cubine Adams + Hussey (CCAH), a direct marketing agency, recently carried out an integrated appeal campaign…
Putting the Science Back in Fundraising
August 7, 2015
Clients in the News: Let me just say it outright. I am not a fan of the email barrage tactic…
Serendipity in the High-Tech PR World
July 21, 2015
At first glance, two of my DPR Group clients couldn’t seem more dissimilar. One, QuestaWeb, is a software provider and…
Multichannel vs. Omnichannel Marketing: Is There a Difference, and What Does It Mean to You?
March 6, 2015
Clients in the News: Perhaps the only thing that changes more rapidly than technology in today's amped-up digital environment is the…
Surround Sound Fundraising
January 9, 2015
Clients in the News: The growth of the Internet and the expansion of digital communications give nonprofits new ways to reach…
Surround Sound Fundraising
October 31, 2014
Clients in the News: The growth of the Internet and the expansion of digital communications give nonprofits new ways to reach…
The Perfect Recipe for Donor Prospect List Segmentation
August 15, 2014
Clients in the News: With just a few ingredients, you can tailor every donor prospect acquisition effort. Ingredients: a half cup of…